Observia Lab Webinar: Building innovative patient strategies for 2026 with 2.0 PJM

 Are your patient strategies still based on assumptions? Do you think there’s a lot you still don’t know about your patients? Let’s make you ready to understand them in 2026!

Why should you invest in patient understanding? Well, because not doing so jeopardizes your business. An estimated 5 to 25% loss of turnover in pathologies such as diabetes and HTA is due to non-adherence.

In this short and efficient webinar, Observia's GM Sylvain Bonnet shares elements of the proven 360 Holistic Patient Journey Mapping approach that allows the delivery of genuine insights to feed your patient strategies. Our PJM's key words: data-driven, robust, actionable! 

Here are 20 minutes of methodology and use cases! If you want more and need specific counsel, we are here to help!